Old Rocks, New Names-Synonyms, Trademarks and Marketing Names for Old Favorites and New Finds

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Trademarked crystal names are not anything new. Sellers put new names on crystals all the time–some times, it is because the name given was copyrighted or trademarked by someone else, so the seller will make up a NEW name to sell the same crystal without threat of legal action. Sometimes, more often than not, it is a marketing gimmick to sell an old crystal or a lower grade crystal. Give it an exciting new name and voila!

This book is an ongoing research project. Where I left off, others have picked up the banner and forged on. This is a great starter list for sellers and buyers alike.

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